30 Common Marketing Terms In Chinese You Need to Know

I am sure most Singaporean chinese can reasonate with this. We knew how to converse in Mandrin and we can...

Singapore Business Owners


First Published:
Marketing

I am sure most Singaporean chinese can reasonate with this. We knew how to converse in Mandrin and we can do it fairly well during casual settings.

We lack the vocabulary

However, when it comes to professional conversations with native Chinese speakers, we struggle because we lack the vocubulary on how to describe certain terms that we usually communicate in English.

If you are in marketing and you know you will soon be speaking to stakeholders who are native Chinese speakers, here is a cheatsheet of common marketing terms in Chinese for you to impress!

Common Marketing Terms in Chinese

English Marketing TermsMarketing Terms in Chinese
SEO Agency优化机构
Niche Market利基市场
Passive Income被动收入
Marketing营销
Expectation期待
Assumption假设
Execute执行
Stakeholders利益相关者
Organic Traffic自然流量
Social Media Traffic社交媒体流量
Referral Traffic推荐流量
Suggestion提议
Proposal方案
Improvement改进
Market research市场调查
Competitor Analysis竞争对手分析
Content Strategy内容策略
Thought leader意见领袖
Technical optimisation技术优化
Online Marketing Activities在线营销活动
Offline Marketing Activities离线营销活动
SEO搜索引擎优化
Homepage主页
Sitemap网站地图
Social Media社交媒体
Keywords关键词
Search Intent搜索意图
Ranking排行
Email outreach电子邮件推广
Search volume搜索量
International跨国
Backlink反向链接
Internal link内部链接
Project Timeline项目时间表
Google谷歌
Buyers Journey买家旅程
Awareness意识
Consideration考虑
Decision决定
Conversion转换

Struggling with Mandrin?

If you grew up eating potatoes more than you eat rice and you have difficulties reading chinese, you may want to consider going for some Chinese tuition or engage a professional translator to help you to clinch that deal.

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